What is zero-party data?
With consumers, big tech, as well as supranational legislation all converging in opposition to third-party data, the day of the cookie is numbered. Read More from What is zero-party data?
With consumers, big tech, as well as supranational legislation all converging in opposition to third-party data, the day of the cookie is numbered. Read More from What is zero-party data?
The intensely competitive marketing landscape is such that not only every trick in the book is required to stay ahead of the pack, but newer methods of user engagement need to be invented on a near-constant basis.Read More from The Power of gamification for sports fans